Skip to main content

RTO Help Center: Comprehensive Guides & FAQs for E-Commerce Marketers

Shopify Integration: Step-by-Step Setup & Best Practices

Google Ads & Facebook Ads: Advanced Tracking & Optimization Tips

TikTok Ads: Server-Side Tracking & Performance Metrics

Installation & Setup: Seamless Onboarding with RTO

Data & Reporting: Understand Your Campaign Performance

Technical Support: Get Expert Assistance When You Need It

Help Center (FAQs)

How to track traffic and conversions from Influencer sources by using URL Builder?

You can now track the traffic and transaction of Influencer & Affiliate & PR/Blogs by using UTM Builder.

The following is an example of Influencer's utm tracking:

Essentially, a UTM generated using the UTM Builder tool should contain the following four parts:

  1. Destination URL: the address of the store you want to promote, or the address of a specific page;

  2. Influencer Name: the name of the Influencer;

  3. Source: Where to promote, such as youtube

4.Campaign Name: the name of the promoted campaign

undefined

After filling in the above information, click the Generate button, and you will get a tracking URL that looks like this:

https://yourshopifystore.myshopify.com?utm_source=facebook&utm_campaign=campaigntest&utm_medium=influencer&utm_term=infulencername&ot_source=facebook&ot_cam=campaigntest&ot_medium=influencer&ot_term=infulencername

Once the link is generated, simply send the full tracking URL to Influencer and OmniTrack will track and count it!