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Send WooCommerce events to Google Ads.

Send WooCommerce shopping events to Google Ads through Convbox Tracking.

Discuss this connection Setup resources

Send WooCommerce shopping events to Google Ads through Convbox Tracking.

WooCommerceConvbox TrackingDeliver shopping eventsGoogle Ads

Send conversion events.

Conversion events

Send WooCommerce shopping events through Convbox Tracking to Google Ads.

Test a shopping journey.

Use a test journey to check event delivery to Google Ads. Review other event senders to avoid duplicate reporting.

CONNECTION SCOPE

Tracking sends store events to the selected advertising platform. Account reporting is a separate Analytics workflow. Available events and fields depend on your setup.

Setup steps.

Review your sources. Connect your tools. Verify the signals.

  1. Step 01

    Review your setup

    Identify the connected store, advertising account and existing tools sending the same events.

  2. Step 02

    Configure event delivery

    Connect WooCommerce and configure the Google Ads destination. Select the shopping events your team needs.

  3. Step 03

    Verify event delivery

    Verify that Google Ads receives the intended events and fields, and check for duplicates. Event delivery and ad attribution are separate checks.

Setup guide.

Follow the destination setup guides, then check that your test events arrive.

About Convbox Tracking

Configure Google Ads conversions

Prepare conversion actions, identifiers, and a test purchase.

Setup questions

What do I need before setup?
  • Access to the relevant WooCommerce and Google Ads accounts.
  • The connected store, supported events, available fields and consent settings.
  • Existing pixels and other tools sending events to this platform.
How do I verify the setup?
  • The intended store and accounts are selected.
  • A test event is received in Google Ads with the intended event name and fields.
  • Consent settings and existing event senders have been reviewed.
Does this also import advertising reports?

No. Tracking supplies conversion signals. Choose the separate Analytics workflow for supported account reporting.

Should I remove existing tracking first?

Review which tools send each event before changing your setup. Check the destination settings to coordinate event sources and deduplication, then test the resulting configuration.

Get integration help.

Share your tools and goal. We’ll help you choose a connection.

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WooCommerce + Google Ads · Tracking
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