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Microsoft Ads

Ad reporting and conversion tracking.

Read Microsoft Ads campaign data with Analytics and send store events with Tracking.

Available features.

Choose the features and connections you need.

Convbox Analytics

Read Microsoft Ads account performance.

Read advertising account data alongside store orders to compare channel performance. Keep reporting periods consistent and use the linked Bing guide to configure UTM tracking templates.

Explore Analytics
DATA PATH

Microsoft Ads account data → Convbox Analytics

Confirm account access, reporting dates, and the UTM parameters on your campaign links.
Convbox Tracking

Send store events to Microsoft Ads.

Deliver shopping events to Microsoft Ads for conversion measurement. Configure event delivery separately from advertising account reporting.

Explore Tracking
DATA PATH

Store events → Convbox Tracking → Microsoft Ads

Confirm the destination account and event scope, then run a test journey to check delivery and duplicates.

Before you connect.

Account access
Access to the Microsoft Ads account you want to analyse.
Campaign links
Existing account, campaign, and ad-level tracking templates.
Reporting scope
The store, reporting period, and attribution definitions you want to compare.

Setup note: Account reporting and conversion delivery use separate connections. Follow the capability and data direction shown above.

Setup guides.

Use these resources to configure Microsoft Ads and check your setup before relying on the data.

Explore Microsoft Ads connections.

Find the tools you use together. Each card shows how Convbox connects their data, events, or reporting.

6 combinations
Have your tools in mind?Talk through your setup

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Microsoft Ads